For Shopify merchants, discount codes are a crucial tool for driving sales and customer engagement. However, Shopify’s built-in discount management comes with several limitations, often requiring multiple third-party apps to compensate. This fragmented approach leads to higher costs, inefficient workflows, and data inconsistencies. The Challenges of Managing Discount Codes on Shopify Shopify’s discount code system […]
On March 20, 2025, 𝐇𝐚𝐫𝐧𝐞𝐬𝐬𝐢𝐧𝐠 𝐀𝐈 𝐨𝐧 𝐀𝐖𝐒 event took place at Da Nang successfully, becoming a notable tech event for SaaS businesses and ISVs. With the participation of Antsomi, AWS (Amazon Web Services), Megazone Cloud, SupremeTech, EM&AI, and many other companies, the event offered strategic insights into AI, Cloud Computing, and Marketing Automation — […]
On Tuesday, December 17, 2024, the GEM Center in Ho Chi Minh City came alive with energy, ideas, and vision as over 30 business leaders, e-commerce heads, and IT decision-makers gathered for the APAC Executive Private Dinner. This exclusive event brought together thought leaders from top enterprises like ACFC Vietnam, Bien Hoa Consumer JSC, HSV […]
Antsomi proudly participated in Vietnam MarTech Day 2024, themed “Fusion to Future,” held on Friday, 1 November 2024, at the BMC Convention Center in Hanoi, Vietnam. The event brought together approximately 200 marketing and technology professionals eager to explore the latest advancements in MarTech. As a Gold Sponsor, Antsomi joined industry leaders and innovators to […]
Southeast Asia’s MarTech landscape is on the brink of a transformative decade. At Thailand’s MarTech Integration Day 2024, held on 3rd October 2024, the panel discussion titled “ASEAN vs Global: Connect, Collaborate, and Conquer the Global” highlighted emerging trends that will shape the future of marketing technology in the region. With local vendors stepping up […]
In today’s rapidly evolving business landscape, the ability to deliver personalised customer experiences is no longer a luxury—it’s a necessity. Whether you’re the founder of a B2C or B2B business, mastering the art of personalised marketing is crucial for staying ahead. Leveraging cutting-edge marketing technology, like a Customer Data Platform (CDP) or Marketing Automation, is […]
In an increasingly interconnected world, businesses are expanding beyond borders at an unprecedented rate. Cross-border e-commerce has become a vital avenue for growth, presenting both opportunities and challenges for brands seeking to tap into global markets. At the heart of this transformation lies Artificial Intelligence (AI), a technology that is redefining how businesses approach marketing, […]
In the fast-evolving world of marketing technology (Martech), innovation is the driving force behind industry growth and transformation. As the landscape expands, it is crucial to recognize and celebrate the pioneers who are leading the charge. This is exactly what the TMW 100 Awards, organized by The MarTech Weekly, aims to achieve. The awards are […]
In an increasingly competitive retail landscape, staying ahead of the curve has never been more challenging. Recent data reveals that 83% of Southeast Asian consumers have cut back on their spending in 2024, forcing retailers and e-commerce operators to rethink their strategies for delivering more value. Amidst this challenging environment, price alone won’t secure customer […]
Bangkok, Thailand July 16, 2024 — Antsomi, a regional marketing technology company, is excited to announce the launch of Antsomi CDP 365 on LINE OA, its innovative solution designed for marketing on top of the LINE messaging platform via brands’ LINE Official Account (OA) in the Thai market. This strategic launch is in collaboration with […]