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How messaging-based automation transforms customer experience across different messaging channels? Antsomi co-founder and CEO, Serm Teck Choon, was invited by Marketing Magazine to share this at its Digital Marketing Asia 2020 Digital Lab Series on 28th Oct 2020. More details: https://conferences.marketing-interactive.com/digital-marketing-asia/digital-lab-series/ #data #artificialintelligence

What are the 3 key stages to build a data-driven customer journey? Antsomi co-founder and CEO, Serm Teck Choon, shared this at WebFest Asia, a regional web conference organized by Exabytes, on 27th Oct 2020. Serm shared detailed engagements incurred at the 3 key stages: Visitor Stage, Customer Stage, and Loyalty Stage. The 2-day (Oct 27-28) agenda: https://www.webfest.asia/agenda

The inaugural “Customer Data Platform Industry in APAC” report, which was released by Customer Data Platform Institute, has provided a comprehensive coverage of the customer data platform industry in APAC. The top 10 findings of the report are summarised below: Growth in the global context: From mid-2019 to mid-2020, they see only marginal increases in […]

Antsomi co-founder and CEO, Serm Teck Choon, was invited to moderate a webinar with the amazing panelists, including Charles Gregory, Nina Sharil Khan, and Tze Khay Voon, with the topic of “Digital Marketing Trends Post COVID-19” at the 5th Selangor Smart City & Digital Economy Convention 2020. The three key takeaways of the panel discussion are: 1. Digital […]

Customer Data Platform Institute released its inaugural Customer Data Platform Industry in APAC report on 9th Oct 2020. Antsomi is proud to be categorized as one of the home-grown ‘specialist’ CDPs that has started in the region. The report defined the home-grown ‘specialist’ CDPs as vendors who specialize in certain verticals. They pitch equally to […]