Malaysia’s EduRISE invited our co-founder & CEO, Serm Teck Choon, as a guest speaker for their inaugural Edupreneur Summit 2023 held in Kuala Lumpur on 1 Oct 2023.
Serm shared with the 120+ business owners and professionals from the education sector who attended the conference how they should leverage data to grow their businesses and engage with their customers digitally.
![](https://www.antsomi.com/wp-content/plugins/xamin-extensions/extensions/lazy-load/images/1x1.trans.gif)
Serm’s key sharing are:
- Nurturing data is a journey.
- Handling data with customers’ consent is vital.
- Using data to engage with customers with personalized and relevant messages.
- Developing relevant content to engage with customers.
- Evaluating your digital maturity to develop a long-term digital strategy and plan.
![](https://www.antsomi.com/wp-content/plugins/xamin-extensions/extensions/lazy-load/images/1x1.trans.gif)
![](https://www.antsomi.com/wp-content/plugins/xamin-extensions/extensions/lazy-load/images/1x1.trans.gif)