As Antsomi celebrates its 5th anniversary on 3 June 2025, we look back on an exciting journey of growth, partnerships, and innovation. From launching Southeast Asia’s first AI-driven customer data platform (CDP) to empowering global and regional brands, here’s a chronological recap of our key milestones:

🗓️ Key Milestones (2020–2025)

• June 2020 – Launch of Antsomi and Antsomi CDP 365
  Rolled out Southeast Asia’s first AI‑powered Customer Data Platform, offering brands an end-to-end solution for unifying customer data, personalizing experiences, and automating marketing across channels.
• July 2020 – Recognised as a “Delivery CDP” by CDP Institute (USA)
  Validated by CDP Institute for offering all four key modules: data ingestion, profile unification, decisioning, and delivery.
• April 2021 – DAVI Selects Antsomi CDP 365
  The Philippines-based Data Analytics Ventures, Inc. (DAVI), a JG Summit Holdings Inc.’s subsidiary, has selected Antsomi CDP 365 to empower the company to provide data-related products and solutions to its market.
• September 2021 – ASUS Singapore personalisation success
  In collaboration with SmartOSC and Antsomi, ASUS Singapore leveraged CDP 365 to deliver personalised journeys—winning Best Use of Personalisation at the Asia eCommerce Awards 2021.
• September 2021 – SmartOSC appointed as Global Reseller
  This partnership expanded Antsomi’s reach across Southeast Asia, helping regional brands accelerate CDP adoption.
• February 2022 – Listed in Forrester’s Now Tech: CDP in APAC Report
  Named among 26 CDP vendors in APAC; the only Southeast Asian CDP with the “Automation Functionality” category—validating our focus on activation and campaign orchestration.
• May 2022 – Included in Marketing Technology Landscape
  Included in Marketing Technology Landscape 2022, a joint production between ChiefMarTec and MartechTribe. Antsomi was featured in the CDP category, alongside other CDP players worldwide.
• May 2022 – Best Solution Awards by Vietnam E-commerce Association
  Awarded Best CDP Solution by Vietnam E-commerce Association, further affirming Antsomi’s leadership in Vietnam’s Martech space.
• August 2022 – Cycle & Carriage Malaysia selects Antsomi CDP 365
  The Mercedes-Benz distributor implemented our CDP to transform omnichannel customer engagement—integrating CRM, roadshows, service centres, and digital channels.
• March 2023 – ZUS Coffee Malaysia selects Antsomi CDP 365
  ZUS Coffee Malaysia embarked on a journey to enhance its customer engagement and personalization strategy by leveraging Antsomi CDP 365.
• August 2023 – Japan’s DAC invests in Antsomi
  The strategic investment from Japan’s D.A. Consortium (part of Hakuhodo DY Group) reinforced our product roadmap and expanded reseller presence in the region, onboarding more regional clients such as Dunlop Thailand. 
• November 2023 – Founding member of Vietnam MarTech Network
  Antsomi helped establish the Vietnam MarTech Network. Co-founder Dinh Le Dat was appointed Vice-President, contributing to Martech ecosystem growth in Vietnam.
• February 2024 – Clarks Southeast Asia joins the Antsomi ecosystem
  Clarks SEA adopted CDP 365 to unify and activate customer data across its regional digital and retail operations—enabling hyper-personalised commerce strategies.
• July 2024 – CDP 365 launched on LINE OA in Thailand
  Enabled Thai brands to connect directly with customers via LINE, with CRM-level insights and automation—powered through a partnership with H+ Thailand.
• March 2025 – Star Media Group chooses CDP 365
  Malaysia’s leading media group implemented Antsomi’s platform to activate first-party data across online and offline media touchpoints—ushering in a new era of audience monetisation.