What are the 3 key stages to build a data-driven customer journey? Antsomi co-founder and CEO, Serm Teck Choon, shared this at WebFest Asia, a regional web conference organized by Exabytes, on 27th Oct 2020. Serm shared detailed engagements incurred at the 3 key stages: Visitor Stage, Customer Stage, and Loyalty Stage. The 2-day (Oct 27-28) agenda: https://www.webfest.asia/agenda
The inaugural “Customer Data Platform Industry in APAC” report, which was released by Customer Data Platform Institute, has provided a comprehensive coverage of the customer data platform industry in APAC. The top 10 findings of the report are summarised below: Growth in the global context: From mid-2019 to mid-2020, they see only marginal increases in […]
Antsomi co-founder and CEO, Serm Teck Choon, was invited to moderate a webinar with the amazing panelists, including Charles Gregory, Nina Sharil Khan, and Tze Khay Voon, with the topic of “Digital Marketing Trends Post COVID-19” at the 5th Selangor Smart City & Digital Economy Convention 2020. The three key takeaways of the panel discussion are: 1. Digital […]
Customer Data Platform Institute released its inaugural Customer Data Platform Industry in APAC report on 9th Oct 2020. Antsomi is proud to be categorized as one of the home-grown ‘specialist’ CDPs that has started in the region. The report defined the home-grown ‘specialist’ CDPs as vendors who specialize in certain verticals. They pitch equally to […]
We are excited to share with you that Antsomi CDP 365 has been categorized by CDP Institute as a “Delivery” CDP, which includes all levels of CDP functions – Data, Analytics, Campaigns, and Delivery! CDP Institute just released its “Customer Data Platform Industry Update: July 2020” report. In this latest report, CDP Institute added Antsomi, […]
We had a great launch Antsomi (https://antsomi.com) announcement last week! Thanks to 20+ media in the region reported our launch. We couldn’t have done this without the support of our great friends in the various media. A BIG THANK YOU to all of you! The journey has just started, and next is to show you how Antsomi […]
KUALA LUMPUR: Businesses looking to make sense of their customer data to drive an enhanced customer experience can now do so with the launch of Antsomi CDP 365. It is the the first-ever customer data platform (CDP) software developed out of South-East Asia by Antsomi, a marketing technology company serving businesses globally. Antsomi CDP 365 […]
Face it. Data is everything in this day and age. It helps people and businesses make better decisions to enhance their lives and the experience of their customers. Sadly for Southeast Asian businesses, there has never been a customer data platform (CDP) where statistics on customers and consumers can be analyzed in one place. But […]
Serm Teck Choon, former country head of CtrlShift Malaysia, has co-founded an AI-driven martech company known as Antsomi, alongside executive chairman and co-founder Dinh Le Dat (pictured right). Serm (pictured left) serves as CEO and co-founder of Antsomi, which is headquartered in Singapore. The company also has offices in Malaysia, Indonesia and Vietnam. Its mission is […]
Meet Antsomi’s CDP 365 – an artificial intelligence-enabled marketing technology software that empowers everyday businesses to understand each of their individual customers’ profiles at scale. The software is the first of its kind developed out of Southeast Asia. Antsomi is a marketing technology company serving businesses globally and the launch of CDP 365 is to […]